Native advertising

Contextual advertising
surrounded by the right content

Benefits

of native advertising

51% people reckon

that advertisements should be less intrusive*

Native advertising is a nonaggressive format which matches the website context. It is also resistant to blocking software, so the visibility of your ad is safe at all times.

*IPG & Sharethrough

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Appropriate location

You present your products and services in a favorable light and in the right context which matches their characterizations

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Top viewability

Tests have shown that the visibility of native advertising is even 52% higher than that of other formats*
* according to a survey by IPG & Sharethrough

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Higher effectiveness

You increase your sales, ROI and conversion — and improve the recognizability of your brand in the process

Formats

to let you reach your target groups

Native advertising
is a responsive format.

It automatically adjusts itself to the dimensions required by the target website and the device on which it is displayed. It also automatically matches the widget type displayed on the publisher’s website.

The personalized elements include

  • graphic design
  • ad title and description
  • advertiser’s name
formats

Technology

which ensures effect

We use international solutions concerning native advertising. We recommend the optimal ones or combine their functionalities — depending on the client’s needs and assumed goals, for maximum effect!

Automatic
reporting

and optimization by connection with Google Analytics

Owing to the possibility of connecting Google Analytics reports with our panel for native advertising management, we can use the data on the traffic, including its source and activity when visiting the website, as an additional incentive to optimize the performance of the traffic coming from advertisements.

Brand safety

How we ensure the reputation and effects of your ads

ADVERTISING POLICY

We create white lists of trusted websites and publishers to deliver only quality traffic to your landing page.

CONTEXT

After launching the campaign we verify the context in which your ads appear to avoid placing them in undesirable surroundings./p>

AD FRAUD

We examine and verify the quality and sources of the traffic delivered by publishers to eliminate unfair practices.

BLOCKING

Native advertising is resistant to blocking software, so the visibility of your ad is safe at all times.

MEASUREMENT

We measure the effects and optimize the campaign in real time to maximize the number of views and the achieved ROI.

Case Study

Get a foretaste of our projects

Nativeo

We conduct native advertising campaigns

using a number of available platforms with a global range. They include Nativeo.pl, a platform we manage directly.

LEARN MORE
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